The RiverCity company designs user interfaces.
The user interface appears where the system is not ready to operate without human intervention and as a rule it is the most inefficient place in the system. In an ideal world there is no user interface at all. In our world it is difficult, expensive and in some cases impossible to get rid of the interface.
Our job is to release the system from the interface or restructure it so that the efficiency losses are minimal. Often this requires from the clients some flexibility and willingness to change for the better.
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